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The world’s biggest video platform YouTube has rolled out surprising new terms, which say it will shut down accounts that don’t make enough money. The new terms suggest that the unpopular or “commercially unviable” accounts will be detained from the platform, along with the videos. This has left various content creators worried about their livelihood from their channels.
The new terms, under the section “Account Suspension & Termination,” state:
“YouTube may terminate your access, or your Google account’s access to all or part of the Service if YouTube believes, in its sole discretion, that provision of the Service to you is no longer commercially viable”.
Therefore, if you are not generating enough money for YouTube, you may be in the threat zone. This step taken by the giant may not only affect the content creators but also the viewers. However, it is not made clear in the vague statement provided by the company. The mention of the phrase “Google accounts” makes it suspicious.
These modifications have led to a spark among the massive audience base of YouTube. It reflected very clearly in the shocked, confused and angry tweets and Reddit posts from the users. Also, there were a lot of complaints criticizing that the giant is simply favouring big creators, putting the smaller ones at stake.
This also has raised a lot of confusion:
• How will YouTube decide if an account is generating enough money?
• What type of accounts is YouTube targeting?
• Are the viewers who only login YouTube to watch videos in the safe zone?
• Will the small or beginner content creators get ample time to become “commercially viable”?
Let’s see when is YouTube going to unfold these questions for its audience.