After a lot of speculation surrounding a delay or cancellation, the dates for this year’s Amazon Prime Day has finally been announced. Normally, throughout the years, this major sale has been held in either August or September. This year, due to the lockdowns, the annual sale event has been postponed until October 13th.
To prepare for this sale, which saw a record 175 million items sold last year, Amazon has already asked their warehouse workers to be extra-prepared for October 13th. How can shoppers start preparing on short notice? For starters, they can ask their Amazon Alexa device to keep them posted about any news regarding Prime Day!
What is Prime Day?
The annual Prime Day sale was started in 2015. Amazon saw this sale as a perfect chance to celebrate its anniversary. Only Prime members of the website get to take part in this sale.
At first, only members from a few countries were offered to take part in this sale. As of 2019, Prime Members from eighteen countries are allowed to take part in the sale. The countries include –
- The United States of America
- The United Kingdom
- The Netherlands
- United Arab Emirates
Why Consumers Should Be Excited for Prime Day
The Amazon Prime Day 2020 will come as a blessing for many households. Since the lockdowns were implemented, many families have been surviving on shoe-string budgets.
On Prime Day, these families will have access to millions of discount deals. Many consumers who look for products with low prices will be happily surprised to see the deals on Prime Day.
Prime Day is also a great chance for Amazon to boost its brand value. Amazon already has over 150 million Prime members. They expect these numbers to rise with Prime Day 2020. Customer appreciation of Amazon has only increased since the COVID-19-driven lockdowns.
Preparing for Prime Day
Here’s what customers who are desperate to get some good deals on necessities can prepare for Prime Day –
Take up Prime Membership
Only Prime members qualify for the big sale. Users who are hesitant to become Prime members can try the free 30-day trial. However, Prime membership offers numerous advantages that shoppers can benefit from, such as – early deliveries, access to Amazon music and video streaming platforms, and, most importantly – access to the best deals on Prime Day!
Set Up a Budget
Unlike Amazon owner Jeff Bezos, average shoppers cannot spend as much as they like! Hence, setting up a clear budget is vital. Or else, the lure of discount deals will get to you! Setup a fixed budget so that you don’t have to worry about managing finances on the big day.
Create a Wishlist in Advance
Amazon allows users to add products to wish lists. Use this option to narrow down the things you need the most. Don’t opt for bestselling products. Instead, go for the items you need the most.
Take a Day off on the Big Day
All set for Amazon Prime Day this year? Take the day off on the day of the sale so that you can get the best ‘lighting deals’!
For more information, you can check the Prime Day press release which was published by Amazon.